Ignacio Amézaga, BW Partner

Strategic planning and SMEs

"Everything is very difficult to be easy" (Thomas Fuller).

Friday, October 30th, 2009

Everyone assumes that planning is advantageous and that all large companies do it. Deimel, Kraus and Reiche defined planning and strategic management “as the attempt to prepare to embrace the opportunities which the future depares and to respond to the complexity and dynamics of the environment”. However, in times of economic crisis the strategic planning […]

continue reading