Ten causes of failure in internationalization process

  1. Not being aware of the market dynamics and whether the company’s core capabilities suits the target market.
  2. Act based on the company’s mindsets without rationally selecting the markets on facts.
  3. Launch the process without having a detailed plan of actions
  4. Overlook the headquarters’ financial and human resources to control and coordinate the process.
  5. Not taking into consideration the economical, political and social destination environment.
  6. Replicate domestic business model without addressing cultural differences.
  7. Try to be bigger, not better.
  8. Look for short term ROI.
  9. Miss the economy of scale factor.
  10. Think local and act global